SET BRAZILIAN MEETING AT NABSHOW 2014 April 7, 8 and 9, 2014 room N117 LVCC - 6:30AM to 9:00AM



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SET BRAZILIAN MEETING AT NABSHOW 2014: BRIEF PROGR SET BRAZILIAN MEETING AT NABSHOW 2014 April 7, 8 and 9, 2014 room N117 LVCC - 6:30 to 9:00 Main meeting and relationships point with Brazilians in Vegas 400 attendees - 20 speakers SET at NABSHOW see program see speakers see MONDAY TUESDAY WEDNESDAY Mod: Carlos Fini Mod: José Antonio Garcia Mod: Vanessa Lima Mod: Esdras Miranda Mod: Emerson Weirich Mod: Rodrigo Arnaut 06:30/ 07:00 07:00/ 07:20 07:20/ 07:40 07:40/ 08:00 BREAKFAST BREAKFAST BREAKFAST HITACHI TEKTRONIX CISCO EVERTZ/ PHASE VISLINK/ PHASE SONY ADVANTECH WIRELESS INTELSAT IMAGINE COMMUNICATIONS 08:00/ 08:20 08:20/ 08:40 08:40/ 09:00 SES LINEAR ACOUSTIC LINEUP/ LAWO SET Forum Future of TV: does the TV have a future? Mod: Fernando Bittencourt SET Forum Challenges and opportunities for Television Mod: Liliana Nakonechnyj 09:00 Giveaway raffles End of Monday program Giveaway raffles End of Tuesday program Giveaway raffles End of Wednesday program SET BRAZILIAN MEETING AT NABSHOW 2014: PROGR MONDAY April 07, 2014 room N116/ N117- LVCC 6:30/ 6:55 BREAKFAST BADGES DELIVERY 6:55/ 7:00 OPENING MODERATOR: CARLOS FINI SET/ RBSTV

07:00/ 07:20 SOLUTIONS FOR DIGITAL INTERIORIZATION SPEAKER: GLENN ZOLOTAR - HITACHI LINEAR KOKUSAI Brazil now faces the challenge of expanding digital TV coverage at less inhabited regions, and faced with this scenario, we will show concepts, possibilities and technological solutions that enable the implementation of the signal distribution and digital transmission systems for what we call "DIGITAL INTERIORIZATION" 07:20/ 07:40 SDN/10G SOLUTIONS SPEAKER: CARLOS CAPELLÃO PHASE/ EVERTZ As the revenue landscape for broadcasters continues to shift and change what's clear is that there is a new breed of competition One that is global in scale, harnesses and maximizes the value of big data and provides advertisers a laser focus channel for targeting their messages to consumers What's more, these competitors are all less then 10 years old And they are built with an infrastructure what is flexible, agile, global in reach and unified for all of their content and data traffic They also in many ways are converging to controlling these flows using the principles of Software Defined Networking for their 10G/100G ethernet networks Until now, broadcasters where forced to sit on the sidelines and exist with infrastructure built for a different more static age Evertz changes this "With the introduction of its SDN/10G solutions, Evertz now allows its customers build and operate with the same level of speed, agility and flexibility and at world scale as this new breed of competitor" Come see at NAB, how Evertz transforms the foundation of the broadcast operations, and merges the world or live, file based, and faster the live operations! 07:40/ 08:00 GAN TECHNOLOGY A MODERN APPROACH TO DTH APPLICATIONS SPEAKER: CLAUDIO FRUGIS - ADVANTECH WIRELESS In a highly competitive market environment with extremely expensive TCO (equipment startup cost CAPEX and operating cost OPEX) business success is based on reaching more customers with low end user access cost Previous technologies did not allow the full potential of new digital modulations, error correcting codes and compression Advantech Wireless has made a significant difference introducing the Gallium Nitride (GaN) technology to the market =>Modular, Built in Redundancy, Plug In concept =>Save up to 30% on bandwidth and 70% on weight, size and energy consumption => reduce to maximum both CAPEX and OPEX High Reliability, at least 50% more than all existing SSPAs technologies It is the ultimate solution in terms of Power, Linearity, Efficiency Featuring high power density in a compact, rugged and weatherproof package, the New SapphireBlu Series of UltraLinear GaN technology based solid state power amplifiers (SSPAs) and BUCs, exceed all barriers between Klystrons, TWTs and SSPAs This disruptive technology allows remarkably high levels of performance and impressive savings in CAPEX and OPEX, including energy cost Never before has this kind of performance been achievable using either Solid Sate or TWTs This new architecture is designed for Multi Carrier operations It is ideal for DTH Broadcasting, High Data Rate Telecom Services and Deep Space Communication This presentation will provide an overview of the market demands, existing solutions, and the newly implemented technologies 08:00 as 08:20 AN OVERVIEW OF THE LATEST TECHNOLOGY DEVELOPMENTS FOR SATELLITE TELEVISION AND ITS DISTRIBUTION IN CONSUMER HOMES SPEAKER: THOMAS WREDE SES It will outline the status of the introduction of Ultra HD and what transmission efficiency increase the new extension of the DVB-S2 standard may bring The satellite dish is the most important interface between the consumer home and the DTH satellite Learn about what improvements in antenna design are possible today and what the resulting increase in performance and reduction in installation time can be With the introduction of the SAT>IP communications protocol, satellite operator SES defined the technology to carry live satellite signals across in-home IP networks Learn about the new IP-LNB and other new SAT>IP products that can take satellite signals to those popular IP devices such as tablets and notebook PC 08:20/ 08:40 SECOND SCREEN AUDIO MANAGEMENT SPEAKER: MIKE DASKALOPOULOS LINEAR ACOUSTIC As broadcasters continue the move to second screen content distribution, controlling program and ad loudness across a wide range of devices and listening environments is also becoming increasingly problematic With the additional complication of multiple emission codecs, challenges exist that are not seen in the traditional linear broadcast delivery chain where control of the emission codec and loudness is more uniform and straightforward This paper will discuss some of the specific challenges and solutions, including how mobile and tablet listening environments and reproduction equipment differ from typical home consumption of linear broadcast, how to augment existing loudness management processes to account for second screen devices, and how to provide a greater amount of perceived consistency and quality while reducing end customer complaints

08:40/ 09:00 VIDEO IP DISTRIBUTION SPEAKERS: TOBIAS KRONENWETT - LINEUP/ LAWO RAINER STURM - LINEUP/ LAWO The presentation will cover generally the topic remote production and will focus on different applications where remote productions could be a topic It will compare different possibilities and solutions and also have a deeper look in Codecs that could be used and what infrastructure would be needed Finally it will show some examples where remote productions are already in place and what the benefits of it are The lecture will be held by me and also by Rainer Sturm 09:00 GIVEAWAY RAFFLES END OF MONDAY PROGR MOD: JOSE ANTONIO GARCIA SET/ EBC Tuesday April 08,2014 room N116/ N117- LVCC 6:30/ 6:55 BREAKFAST BADGES DELIVERY 6:55/ 7:00 OPENING MODERATOR: VANESSA LIMA SET/ PRO TELEVISION 07:00/ 07:20 NEW DISTRIBUTION PLATFORMS: HOW TO ENSURE THE QUALITY OF CLOUD PLATFORMS AND TAPELESS? SPEAKER: SILVINO ALMEIDA TEKTRONIX The latest advancement in video distribution and contribution is the storage and sharing and sometimes remote processing of video files on shared or outsourced computer system The promises of accessibility, availability and / or low cost of maintenance of large video libraries are driving this new workflow model in worldwide Whether in OTT platforms, private Clouds or VOD systems there are great challenges to guarantee the quality and delivery within a quality standard Many of these problems are inherent to the compatibility with various devices with traffic and network performance that can guarantee the delivery of content to the end customer 07:20/ 07:40 THE LIVE VIDEO PREDICENT SPEAKER: GUILHERME CASTELO BRANCO PHASE/ VISLINK News bureaus, broadcasters, and online media professionals are faced with an interesting predicament: Find ways to cut the cost of live video, while simultaneously generating more of it To accomplish this, media organizations need a variety of video tools that are able to operate in diverse environments with varying types of transmission infrastructure At the same time video equipment manufacturers not only being challenged by the new workflow requirements of their customers but also the shift in the video environment From advanced modulation schemes to spectrum changes, the broadcast and media industries are at a pivotal crossroad of technology challenges and technical innovation Shaping a strong future for video and beyond requires finding new ways of collecting and disseminating live content in the most cost-effective manner possible This presentation will explore a new multi-mode approach to live video contribution and distribution in this new dynamic environment 07:40/ 08:00 SPEAKER: KEN TAKAGI - INTELSAT THE KEYS TO SUCCESS IN TRANSPORTING LIVE VIDEO OVER IP/MPLS NETWORKS IP technology is increasingly penetrating media content production workflows and delivery networks While IP offers unprecedented flexibility and scalability options, it also brings a new set of challenges and risks, especially when delivering media content over networks that are shared between multiple entities and applications - all the more so when your content is being delivered live to large audiences with advertising and subscription dollars at stake if anything goes wrong IP/MPLS has become the terrestrial network technology of choice among leading media network service providers including Intelsat In this session we review some of the challenges and risks of IP networking through from Intelsat s own experiences on its own IntelsatOneSM IP/MPLS network We ll discuss how the challenges can be managed and overcome by asking the right questions and addressing some key checkpoints, to achieve availability levels of 9999% and higher on a consistent basis

08:40/ 09:00 MODERATOR: FERNANDO BITTENCOURT SET/ TV GLOBO SET Forum - Future of TV: does the TV have a future? In this session we will discuss the future of broadcasting The main focus will be whether and how the broadcast must evolve to remain important throughout the next decade with a view to the challenge he faces SET FORUM - THE FUTURE OF BROADCASTING SPEAKER: PHILIP LAVEN - EBU/ FOBTV EBU NHK Tablets and smart-phones have already changed patterns of consumption of video content Some people believe that broadcasting will soon be replaced by Internet-delivered services including live streaming and video-on-demand In the next few years, many consumers will have ubiquitous access to the Internet (anywhere and anytime) In such circumstances, will traditional broadcasting be needed? SET FORUM - FUTURE BROADCASTING AND BEYOND SPEAKER: TORU KURODA, DR NHK This presentation will mainly address new services that NHK is currently developing and our vision for the future broadcasting In Japan we have already started Hybridcast that is a service platform integrating the broadcasting with the broadband network and regarding UHDTV service we are also continuing our research and development of 8K Super Hi-Vision as the broadcasting medium of the near future, which an aim to launch test satellite broadcast in 2016 and to into full service in 2020 This presentation will also introduce some of our key researches on the 8K Super Hi-Vision technologies such as camera technologies, video coding technologies and terrestrial broadcasting technologies You can also touch our cutting edge technologies in NHK booth of NAB2014 in respect to not only the 8K Super Hi-Vision broadcasting and but also Hybridcast SET FORUM SPEAKER: MICHAEL MCEWEN - NABA NABA 09:00 GIVEAWAY RAFFLES END OF TUESDAY PROGR MOD: ESDRAS MIRANDA SET/ TV JANGADEIRO Wednesday April 08, room N116/ N117- LVCC 6:30/ 6:55 BREAKFAST BADGES DELIVERY 6:55/ 7:00 OPENING MODERATOR: EMERSON WEIRICH SET/ EBC 07:00/ 07:20 All IP Production SPEAKER: PETER CHAVE CISCO IEEE 1588-2008 is Standard for a Precision Clock Synchronization Protocol for Networked Measurement and Control Systems that will help traditional production environment with massive amount of cabling be replaced by a single IP Infrastructure synchronized by a Precision Time Protocol (PTP) which accuracies down to the nanoseconds the network if every elements are correctly implemented It can provide the flexibility, scalability and ubiquity to support today video standards and future ones like 8K

07:20/ 07:40 TECHNOLOGIES TO THE WORLD BEYOND DEFINITION SPEAKER: ERICK SOARES SONY Given the technological advances in the area of consumer electronics, the reality of Beyond Definition is closer in time scale than many broadcasters imagined or hoped Several drivers accelerate these processes, for example, rapid advances in data compression standardization of new areas for the production of content and interface technologies such as HDMI 20 for the final consumer Several broadcasters and content producers have started to drive by use of these new technologies for the production of differentiated content, exploiting new technologies like UHDTV ( 4K, 8K ), HDR ( High Dynamic Range) and HFR (High Frame Rate ) already HDTV in the current environment, with a host of new benefits and applications For this to become more viable and facilitate the technical implementations, the use of IP networks for video transmission and basic infrastructure is a natural way Sony takes advantage of this moment to show the technological and product implementations that enable the use of IP technology in 1G/10G networks, both in the area of live production, as in the area of basic infrastructure for traffic of signals A view of the evolution of these implementations through the platform to IP PRODUCTION SYSTEM, as well as the standardization efforts in the broadcast industry, as we experience a moment of transition, the Serial Digital Interface (SDI) for the new Networked Media Interface Furthermore, the preservation of these new content produced in high quality and legacy video file, a quick overview of the evolution of optical storage for use in large-scale mediain the face of recent technological developments, allowing use for storing large volumes data 07:40/ 08:00 TV EVERYWHERE SOLUTION SPEAKER: CHRIS GORDON - IMAGINE COMMUNICATIONS The TV Everywhere revolution is fast becoming an expectation for video subscribers and consumers demanding more access tomore content titles from more locations on more devices For communication service providers looking to meet (and profit from) this expectation, the challenge is in having to invest in new infrastructure to support nonlinear, multiscreen services, which often lack a proven ROI Join Imagine for an in-depth review of the market trends driving TVEverywhere, and a deep dive into the enabling technology and signal flow of a TVEverywhere service 08:00 as 09:00 SET FORUM - CHALLENGES AND OPPORTUNITIES FOR TELEVISION MODERATOR: LILIANA NAKONECHNYJ SET FORUM - ATSC 30 SPEAKER: RICH CHERNOCK - TRIVENI DIGITAL - ATSC TG3 CHAIR ATSC ATSC 30 is a suite of new standards and practices for the next generation of broadcast television a system that will provide even more services to viewers, but will also require a clean break from the technologies of earlier-generation DTV systems The system requirements include a call for a flexible and more efficient physical layer, mobility, Ultra-High Definition (UHD) images, new solutions for audio, incorporation of new user technologies such as second screen, and incorporation of broadband connectivity ATSC 30 represents a cooperative effort between all segments of the industry and many parts of the world This presentation will provide an overview of the status of the ATSC 30 activity from a technical point of view as well as the anticipated time schedule SET FORUM - SPORTS AND 2ND SCREEN: THE WINNING COMBINATION SPEAKER: CHUCK PARKER - SECOND SCREEN SOCIETY SECOND SCREEN SOCIETY Clarifying 2nd screen concepts Sports apps segmented Business models of sports apps Quick review of market sizing Brief discussion of other monetization aspects of 2nd screen SET FORUM - SPECTRUM AND PUBLIC TV IN EUROPE SPEAKER: SIMON FELL EBU EBU 09:00 GIVEAWAY RAFFLES END OF WEDNESDAY PROGR MOD: RODRIGO ARNAUT SET/ ERA TRANSMIDIA

SET BRAZILIAN MEETING AT NABSHOW 2014: KNOW THE SPEAKERS CARLOS CAPELLÃO Engenheiro Eletrônico formado pela UFRJ em 1974 MBA pela FGV-RJ Desde 1973 atua no setor de Televisão e Telecomunicações, tendo trabalhado nas seguintes instituições: TV Globo-Rio Manutenção de Áudio e Vídeo TVE-Rio Supervisor Técnico encarregado do detalhamento de projeto da coordenação da implantação do Canal 2 SBT-SP - Diretor Técnico encarregado da ampliação e modernização das facilidades de produção da Rede SBT-Rio Diretor Técnico encarregado da Implantação do Canal 11 e posteriormente Diretor Regional Radiobrás Gerente Técnico encarregado da reestruturação da TV Nacional e da modernização das Emissoras da Rádio Nacional em Brasília Posteriormente Superintendente das Emissoras do DF Embratel Assessor para TV da Superintendência Leste Desde 1980 dirige a Phase Engenharia no Rio de Janeiro, trabalhando no fornecimento de Equipamentos e Sistemas de Televisão e Telecomunicações Sócio fundador e ex-presidente da SET- Sociedade Brasileira de Engenharia de Televisão Presidente (1992-94) - Conselho de Ex-Presidentes (2004-2014) Diretor Industrial (2000-2008) - Diretor Técnico (1998-00) - Vice-Presidente Industrial (1996-1998) - Segundo Vice-Presidente (1994-1996) - - Primeiro Vice-Presidente (1990-1992) - Diretor Técnico (1988-1990) SET Regional: Sul 1997 - Norte 1998 SET na NAB: 2013-2011 - 1995 a 1992 SET Congresso: 2013-2009 a 2006-2004 a 2002-1994 a 1988 CARLOS FINI SET/ RBSTV Engenheiro Eletrônico formado em 1984 pela Universidade São Judas em São Paulo, MBA em Gestão Empresarial concluído em 2001 na Escola Superior de Propaganda e Marketing, Pós Graduação- Telecomunicações e Redes - INATEL Gerente da TV Globo em São Paulo desde 1994, atuando na implantação das emissoras de São Jose dos Campos (TV Vanguarda ) em 1988, da TV Globo em SP na AvLuis Carlos Berrini em 1999 e no sistema de transmissão digital na AlSantos em 2007 Membro da SET desde de 1988 e participante do Forum Brasileiro de TV Digital (Módulo Técnico) - como coordenador da norma de multiplexação e participante da norma de middleware Integra o Comitê da Diretoria de Tecnologia SET: Comitê de Tecnologia (2012-2014) Vice-Diretor de Interatividade (2010-12) Comitê de Tecnologia (2008-10) - Comitê de Tecnologia de Interatividade (2006-08) SET Regional: Norte 2008 - Centro Oeste 2009 - Sul 2010-2011 SET na NAB: 2013-2011 - 2010 SET Congresso: 2013 a 2007 CHRIS GORDON IMAGINE COMMUNICATIONS He is a skilled technology professional with in-depth experience designing, managing and marketing new technologies His skill set includes a vast array of experience with MPEG-2 and H264 video codecs, video encoding and transcoding, multiscreen packaging and IP video distribution At Harris Broadcast, Gordon is responsible for sales to Communication Service Providers Gordon comes to Harris Broadcast from Imagine Communications, where he led the product management and product marketing teams Gordon joined Imagine Communications from EGT, where he was a founding manager As Vice President of Product Marketing at EGT, Gordon was responsible for the design, marketing and solution engineering of the company s digital media video processing product lines Prior to EGT, Gordon worked as as Senior Analyst and Management Consultant at Viant Management Consulting, and as Director of Product Development at MediaMetrix, responsible for design, implementation and management of the company s Internet media measurement services CHUCK PARKER - SECOND SCREEN SOCIETY - WWW2NDSCREENSOCIETYCOM Chairman Chuck Parker is an innovative digital media industry leader who is currently the VP of Global Media Sales at Brightcove, non-executive Chairman of Sohonet and Chairman of the 2nd Screen Society Most recently serving as the Chief Revenue Officer of Unicorn Media before being acquired by Brightcove, Chuck previously spent 15 years in various senior level roles at Technicolor, an industry-leading creative and technology company committed to the creation, management and delivery of entertainment content to consumers around the world Chuck s roles at Technicolor included President of their Digital Division, where he delivered the foundational products for what is now M-Go, MediaEcho, and MediAffinity, Chief Commercial Officer worldwide for all products and services, EVP & Managing Director of their International Home Entertainment division and CIO He holds an MBA from the University of Notre Dame where he graduated with honors You can find him on Twitter @ChuckParkerTech or at chuck@mesallianceorg CLAUDIO FRUGIS - ADVANTECH WIRELESS Mr Frugis is Sales Vice-President and Administrator of Advantech Wireless do Brasil Mr Frugis has 35 years of experience in the Telecommunications market and over 10 years of experience in the Satellite Communications Industry He held various positions working for Ericsson Telecom and Nera Satcom Mr Frugis holds a Bachelor Degree in Electronic Engineering and MBA in Technology and Innovation from São Paulo University -fea

EMERSON WEIRICH SET/ EBC Formado em Engenharia Elétrica e Mestrado em Gestão da Ciência e Tecnologia, tem curso de especialização em vídeo digital no Japão e experiência profissional na área na Alemanha Já atuou em várias empresas de comunicação: RBS TV, TVE RS, Radiobrás, TV Justiça e EBC Atualmente é Gerente Executivo de Engenharia de Rádio e Televisão da EBC Empresa Brasil de Comunicação (TV Brasil, TV NBR, Canal Integración, TV Escola, Rádio Nacional e Rádio MEC) Atualmente é diretor regional da SET no Centro-Oeste Diretor Regional Centro Oeste (2010-2014) - Comitê Regional Centro Oeste (2008-2010) SET Regional: Centro Oeste 2011 - Centro Oeste 2010 Centro Oeste 2009 SET na NAB: 2013 a 2010 SET Congresso: 2013 a 2009 ERICK SOARES DE OLIVEIRA SONY Engenheiro de Suporte a Vendas, atuante há 10 anos na Sony, especialista em tecnologias e produtos no mercado de Broadcast, formado pela FEI (Faculdade de Engenharia Industrial SBC/SP) e Pós-Graduado pela FIA (Fundação Instituto de Administração- USP), acompanhou o desenvolvimento de novos produtos, servindo de interface entre clientes brasileiros e engenharia do Japão, bem como participou de diversos eventos nacionais (SET, Broadcast & Cable, Anima Mundi, SSPI) e internacionais (NAB) SET Regional: Centro Oeste 2005-2008 a 2013 - Sudeste 2007-2010 a 2012- Nordeste 2008-2010 a 2012 - Sul 2009 - Norte 2009-2011 - 2012 - Sul 2010 a 2013 SET NA NAB: 2007 a 2010-2012 - 2013 SET Congresso: 2013 a 2008-2006 a 2003 ESDRAS MIRANDA TV JANGADEIRO Membro da Diretoria Regional da SET(Sociedade Brasileira de Engenharia de Televisão), Graduado em Engenharia Elétrica (modalidade Eletrônica) e Pós-Graduado em Gestão da Manutenção pela Universidade Politécnica de Pernambuco (UPE); Pós em Gestão de Empresas pela Fundação Getúlio Vargas (FGV) Iniciou as atividades em Rádio Difusão em 1994 na FM e TV Tribuna (afiliada Record de Pernambuco) Em 1999 participou do nascimento e implantação da TV Guararapes (afiliada BAND de Pernambuco) Em 2003 assumiu a Gerência Técnica e Operacional das Rádios Clube de Pernambuco / FM Atualmente exerce a função de Gerente Técnico do Sistema Jangadeiro de Comunicação com duas Geradoras de TV (afiliadas ao SBT e BAND Localizadas no Ceará) e do Sistema Jangadeiro de Rádio SET na NAB: 2013 SET Regional: Nordeste 2012 Vice-Diretor Nordeste (2012-2014) - Comitê de Diretoria Regional Nordeste (2010-2012) SET Congresso: 2012-2011 FERNANDO BITTENCOURT SET/ TV Globo Diretor Geral de Engenharia da TV Globo e Membro do Conselho de Ex-Presidentes da SET Formou-se em Engenharia Eletrônica pela UFRJ A partir de 1994 atuou como Coordenador do Grupo SET/ABERT criado pela ABERT e SET para estudar e planejar a implantação da Tv Digital no Brasil Foi Conselheiro titular do Conselho de Comunicação Social do Senado Federal como engenheiro com notório conhecimento na área de comunicação social Faz parte do Conselho Deliberativo do Fórum do Sistema Brasileiro de TV Digital É membro ainda do IEEE, IBC e do SMPTE Presidente (1994-1996) - Conselho de Ex-Presidentes (2004-2014) Diretor de TV Aberta (2004-2008) - Vice Diretor de Tecnologia (2002-2004) - Diretor de TV Aberta (2000-2002) - Primeiro Vice-Presidente (1998-2000) - Vice-Presidente de Broadcasting (1996-1998) - Primeiro Vice-Presidente (1992-1994) - Diretor Técnico (1990-1992) - Conselho Técnico (1988-1990) SET Regional: Sul 1997 SET NA NAB: 2008-2006 - 2005 2001 a1991 SET Congresso: 2013 a 1992 GLENN ZOLOTAR HITACHI KOKUSAI LINEAR Glenn Livingston Zolotar Técnico em Electrónica pela Escola Técnica de Eletrônica FMC - Santa Rita do Sapucaí-MG, Brasil Graduado pela University of North Texas onde atualmente faz um MBA em Gerenciamento Estratégico Responsável pelos treinamentos técnicos em transmissão de TV Digital da Hitachi Kokusai Linear GUILHERME CASTELO BRANCO PHASE/ VISLINK Formado em Engenharia Eletrônica pela UFRJ e em Gestão Estratégica de Negócios pela FGV de São Paulo, trabalha na Phase Engenharia há dez anos onde ocupou funções gerenciais nas área técnica e comercial Há quatro anos assumiu a posição de Diretor Regional e hoje faz parte do quadro de sócios da Phase Está está estabelecido em São Paulo e é responsável pelo desenvolvimento de novos negócios SET Regional: Norte 2007 - Sudeste 2008 - Sul 2013 - Centro Oeste 2013 SET Congresso: 2008

JOSÉ ANTÔNIO DE SOUZA GARCIA SET EBC Possui formação Técnica pela Escola Técnica de Eletrônica Francisco Moreira da Costa em Santa Rita do Sapucaí-MG e Engenharia de Telecomunicações pela Universidade São Judas em São Paulo-SP Trabalha desde 1977 em empresas de Rádio e TV, em áreas de manutenção, projetos, instalações e controle de qualidade Participando de implantações de estúdios e sistemas e de grandes eventos nacionais e internacionais Atualmente é Gerente de Engenharia da EBC Empresa Brasil de Comunicação em São Paulo Participa da SET desde seu início, atualmente na diretoria editorial Comitê de Tecnologia (2012-14) - Comitê de Diretoria Editorial (2010-12) - Comitê de Tecnologia de Pós-Produção (2006-08) - Sub-comitê de Processamento (2004-06) - Vice Diretor Técnico (1996-98) - Diretor Divulgação (1998-2000) - Conselho Técnico (1994-96) - Conselho Editorial (1992-94) SET Regional: Nordeste 2007 SET Congresso: 2013 a 2010-2003 -2000 a 1997 KEN TAKAGI INTELSAT LILIANA NAKONECHNYJ SET/ TV GLOBO Diretora de Engenharia de Transmissão e Apoio às Afiliadas da TV Globo e participante do Fórum Brasileiro de TV Digital Engenheira de telecomunicações formada pela PUC-RJ, trabalhou na interiorização da televisão analógica no Brasil e no desenvolvimento e implantação de novas tecnologias de transmissão Desde 1994, esteve envolvida nos estudos para a introdução da TV digital em nosso país Atualmente, dedica-se à implantação da TV digital no Brasil SET: Diretor Internacional (2012-2014) Presidente (2008-2012) Conselho de Ex-Presidentes (2010-2012) Vice-Presidente (2002-08) - Diretor de Tecnologia (2000-02) - Vice-Presidente de Broadcasting (1998-2000) - Diretor Técnico (1996-98) - Conselho Editorial (1990-92) SET Regional: Norte 2003 SET na NAB: 2013 a 2009-2007 2001 SET Congresso: 2013 a 2001-1999 -1998 MICHAEL MCEWEN NABA He is Director-General of the North American Broadcasters Association (NABA) NABA represents the interests of North American Broadcasters to international forums and institutions on a broad range of issues including technology, intellectual property, broadcast policy, risk assessment, and regulations He was a former Secretary-General of the organization from 2001 to 2005 From 2006 to 2012 Mr McEwen was a consultant advising on Media; Strategy, Policy and Broadcast Digital Technologies He is also a former Chairman and Director of the UK based Media Asset Capital Ltd Mr McEwen is past President of Canadian Digital Television (CDTV) from 1998 to 2006 and past President of the World Digital Audio Broadcast (DAB) Forum from 1998 to 2002 In addition, McEwen spent over 27 years with the Canadian Broadcasting Corporation (CBC/Radio-Canada) including production and executive management roles; ending his CBC/Radio-Canada career as Executive Vice President in charge of all media French and English during the nineteen nineties MIKE DASKALOPOULOS - LINEAR ACOUSTIC He is Senior Director of Business Development at Linear Acoustic, and is responsible for developing and promoting professional loudness management solutions for broadcast and second screen OTT distribution Over the last twenty years, Mike has successfully managed and developed solutions for professional and consumer audio and video From managing semiconductors and software for audio and video processing and distribution, to defining and helping launch multichannel audio for major OTT operators, to developing workflows for broadcast and OTT content producers, Mike has extensive experience in many key areas of the traditional and emerging content delivery chains Mike holds a Bachelor of Science in Electrical Engineering, Master of Electrical and Computer Engineering, and Master of Business Administration degrees from the University of Alberta PETER CHAVE - CISCO SYSTEMS He is a system architect at Cisco Systems Inc supporting the Cisco video content provider architecture development He has 15 years of industry experience, having held a number of positions at Cisco (formally Scientific Atlanta and prior to that Barco) including; software developer, system engineer, product manager, and system architect His background is in MPEG encoding, encryption, modulation, multiplexing and ad insertion systems Peter has worked actively with SMPTE, DVB, SCTE and CableLabs working groups, he has written articles for Broadcast Engineering and other industry publications He received a Bachelor s degree in Cybernetics and Computer Science in 1997 from the University of Reading He has continued his professional education with various management and technical courses at Emory, Georgia Tech and other professional education intuitions Peter originally from the UK, now resides in Atlanta, GA with this wife and 3 children When not working Peter mentors high school robotics teams for FIRST and BEST competitions PHIL LAVEN - EBU/ FOBTV Philip Laven is Chairman of the DVB Project, Chairman of the FOBTV initiative and Treasurer of the World DMB Forum Between 1997 and 2007, he was Technical Director of the European Broadcasting Union based in Geneva, Switzerland Before joining the EBU, he worked for the BBC in various senior posts including Chief Engineer R&D and Controller of Engineering Policy, thus playing a leading role in the development of the BBC's policy on many technical developments, such as the introduction of digital audio broadcasting and digital television

RICHARD CHERNOCK- TRIVENI DIGITAL - ATSC TG3 CHAIR Chief Science Officer, Triveni Digital, Inc Princeton Junction, NJ Dr Chernock is currently Chief Science Officer at Triveni Digital In that position, he is developing strategic directions for monitoring, content distribution and metadata management for emerging digital television systems and infrastructures Previously, he was a Research Staff Member at IBM Research, investigating digital broadcast technologies Dr Chernock is active in many of the ATSC, SMPTE and SCTE standards committees, particularly in the areas of future DTV, monitoring, metadata, and data broadcast He is chairman of the ATSC Technology Group on ATSC 30 (TG3) and chairs the AHG on service delivery and synchronization for ATSC 30 He was previously chairman of the ATSC Technology and Standards Group (TG1) He is also the Distinguished Lecturer Chair for IEEE BTS In another life, he used transmission electron microscopy to study materials characteristics for advanced ceramics packaging and semiconductor technology at IBM His ScD was from MIT in the field of nuclear materials engineering RODRIGO DIAS ARNAUT Mestre em Ciências pela Escola Politécnica da USP, pós-graduado em Gestão Empresarial e Inovação Tecnológica pela ESPM, Engenheiro de Computação (USJT) e Técnico em eletrônica pela ETE GV (clique para abrir Lattes) Empreendedor, apaixonado tambem por inovação, negócios e tecnologias, curador responsável do grupo de estudo em transmidia dos inovadores ESPM (#EraTransmidia) e professor de curso sobre transmídia, atua como lider de inovação e pesquisador de sistemas de TV no departamento de pesquisa e desenvolvimento (P&D) da TV Globo a 20 anos e professor colaborador da FAAP na disciplina mídias digitais para graduação (RTV) e pós-graduação (Produção Executiva e Gestão de TV) Mais de 25 anos de experiência em gestão de negócios e tecnologias nas áreas de: Internet (Startup de Agência Digital, Artelider), TI, Comunicação, P&D de projetos para TV: engenharia, esportes, jornalismo e entretenimento Telemetria, aplicativos para multiplataformas móveis (celular, tablets PCs), TV digital, interatividade, tecnologia da informação, geolocalização, computação gráfica, especializacao em redes sociais e transmidia Experiência em administração de redes, automação e integração de equipamentos Possui publicações, patentes e prêmios na área, no Brasil e no exterior Destaque para o Prêmio internacional IBC Special Award (Amsterdan/Holanda), pelo projeto Flutuador em 2010 e o 6º Prêmio Allianz de Telejornalismo 2012, pelo projeto de chips em árvores e desmatamento ilegal sobre Roubo na Floresta Amazônica Prêmio Destaque do ano 2013 (TV Globo/SP) pela solução de monitoramento via internet e exibição interativa e uso de tablet com informações de trânsito em 3D e tempo real para os telejornais Associado ao IEEE Computer Society desde 2006, à SOS Mata Atlântica desde 2010 e à SET (Sociedade de Engenharia de Televisão) desde 1999, membro do comitê de educação da diretoria de ensino (2010-2012) Participa e produz publicações em congressos nacionais e internacionais, além de patentes na área Colaborador no livro Narrativas Transmedia de Carlos Scolari (Editora Deusto, 2013, ISBN 9788423413362) Premiado e reconhecido no Brasil e exterior, com mais de 15 prêmios por reconhecimento em criatividade, trabalho em equipe e inovação, sendo 3 mais recentes em 2012 para o projeto do chip em árvores contra desmatamento ilegal na Floresta Amazônica e 1 pelo aplicativo de segunda tela Brasileirão 2011, todos pela TV Globo Realizou mais de 100 palestras para instituições de ensino, ONGs, empresas públicas e privadas nas áreas de tecnologia, negócios e transmídia, sendo a mais importante em Las Vegas no congresso NAB2010, sobre inovação em conteúdo e as demais em congressos internacionais (ICBL/Florianópolis/SC, WIA/Teresópolis/RJ, SP, NAB/EUA, MeetUps StoryWorld 2011/2012/EUA) e nacionais: SET 2011/2012, I e II Fórum Transmídia 2011/2012, Workshop de Inovação Empreendedora/MarcusEvans, TV Globo SP e RJ, Cisco, Systec, Artelider, TRF3, USP (Poli, ECA), FMU, USJT, ESPM, UNIBAN, FAAP, FPU (Uberlândia), Digitalks (curso), FAPCOM, SENAC, PUC, Campus Party, RioMarket entre outros Comitê Editorial (2012-2014) SET Congresso: 2013 a 2011 SET na NAB: 2014 SILVINO ALMEIDA - TEKTRONIX Engenheiro Eletricista, Mestre em administração, membro da diretoria da SET e atualmente Diretor de vídeo para a Tektronix no Brazil SIMON FELL EBU Simon Fell is Director of Technology & Innovation for the EBU, a position he took up in September 2013 He has more than 35 years experience in senior broadcasting technology roles, including at British broadcaster ITV, where he was Director of Future Technologies (2008-2009) and Controller of Emerging Technologies (2004-2006) From 1991 to 2004 Mr Fell worked for Carlton Television, the ITV franchise holder for the London region, where he held several executive roles linked to operations and emerging technologies Mr Fell, prior to joining the EBU, was Chairman of the Technical Council at the Digital Television Group, the industry association for digital television in the UK He also represented UK broadcasters on the EBU Technical Committee between 2006 and 2009 THOMAS WREDE SES Vice President, Reception Systems at the satellite operator SES in Betzdorf/Luxembourg, where he and his team are responsible for developing and implementing satellite reception products and solutions Thomas Wrede joined SES in 1992 as a Senior Systems Engineer He has been deeply involved in the development of digital satellite television, in-home signal distribution concepts, digital satellite radio, satellite return channel technology, Internet via satellite and High Definition Television Most recently Thomas is focusing on the technical and commercial aspects of satellite signal distribution and the introduction of Ultra HD television services via satellite Thomas represents SES in the DVB Commercial Module (wwwdvborg) and also chairs a Technology- and Innovation Forum at the German Association of Commercial Broadcasters and Audiovisual Services (wwwvprtde) On behalf of the German Association of the Electrotechnical and Electronics Industry (wwwzveiorg), Thomas currently serves as a member of the Executive Board of DIGITALEUROPE (wwwdigitaleuropeorg), a Brussels based organization representing Europe s digital technology industry

TOBIAS KRONENWETT LINEUP/LAWO He born in 1978, studied Journalism and Technology of Electronic Media in Karlsruhe, from 1999 to 2002 From 2002 to 2004, he studied for and achieved a BA in International Management Prior to this period of further education, Kronenwett worked as a freelance sound engineer during 1998, and from 1998 to 1999 he was successfully involved in music and musical production work in London In 2004 Kronenwett joined the product management team of Lawo AG in Germany as assistant product manager for the mc2 series In 2007 Tobias Kronenwett joined Lawo International in Switzerland as Sales and Project Manager TORU KURODA, DR NHK Current: NHK Science & Technology Research Laboratories, Deputy Head Personal History (born in 1958) 1982: Earned MS from the Tokyo Institute of Technology 1982: Joined NHK, assigned to the NHK Nagano Broadcasting Station 1985: Moved to NHK STRL, Satellite Broadcasting Systems Research Division 1997: NHK STRL, Senior Research Engineer, Digital Broadcasting Systems Research Division Worked on terrestrial digital broadcasting (ISDB-T) research 1999: NHK, Chief Engineer, Engineering Administration Department Installation of digital broadcasting 2002: NHK, Deputy Head, General Affairs Department 2008: NHK, Deputy Manager, General Affairs Department 2009: NHK STRL, Head of the Broadcasting Networks Research Division 2011: NHK STRL, Head of the Planning and Coordination Division 2012: NHK STRL, Deputy Head (current) VANESSA LIMA SET/ PRO TELEVISION R&D Area Manager da Pro Television e membro da SET Engenheira de telecomunicações formada pelo INATEL e mestre pela UNIFEI, trabalhou na implantação da televisão digital no Brasil e no desenvolvimento e implantação de novas tecnologias de transmissão desde 2001 Desde 2003, esteve envolvida nos estudos para a introdução da TV digital em nosso país Atualmente, dedica-se ao suporte a implantação e interiorização da TV digital no Brasil SET: Vice Diretora de Eventos (2012-2014) Comitê de Diretoria Sudeste (2010-2012) SET: Regional Sudeste (2010-2013) Sul (2011 2013) SET na NAB: 2013-2012 SET Congresso: 2012-2011 - 2009-2008