COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL GROWN UPS

Transcrição

1 COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL GROWN UPS Open TV/ Pay TV / Radio Revision 2 RIO,

2 COLUMBIA TRISTAR FILMS OF BRAZIL GROWN UPS TERRITORY: BRAZIL TARGET AUDIENCE: The target used in the plan according to IBOPE rating's institute: In order of priority our target audiences are as follows: 1 - Male and Female ABC years 2 - Male and Female ABC 25 + years MEDIA: TELEVISION We recommend, with high priority, television for its great penetration and covering in the target. Lauching: From September 19th until September 25th. Average cover - around 70%. Medium Frequency - above 3,0 PAY TV - São Paulo. We are recommending the use of this medium for its affinity with target. We will be present with commercials of 30" and 15" in the channels of bigger penetration RADIO Advertising buy as outlined on the flow chart (five days) - Rio de Janeiro and São Paulo

3 MEDIA FLOW CHART Film: Grown Ups MEDIA 1 WEEK (Pre Launch) LAUNCH 1st WEEK (Sustaining) 2nd WEEK (Sustaining) 3nd WEEK (Sustaining) Base Rio de Janeiro From Sep 19th until Sep 25th spots 30" (40%) and 15" (60%) TELEVISION R$ 1,169,158 Base São Paulo From Sep 19th until Sep 25th spots 30" and 15" PAY TV R$ 54,897 Spots of 30" - Rio de Janeiro and São Paulo From Sep 20th until Sep 24th RADIO 46,281 Top 10 Territory Italy Mexico Korea Brazil Spain France Germany Australia UK Japan Release Date Sep 24th

4 COLUMBIA TRISTAR FILMS OF BRAZIL GROWN UPS BUDGET SUMMARY MIDIA ITEM BUDGET R$ (1) BUDGET R$ (2) TOTAL COLUMBIA SHARE% R$ R$ R$ TELEVISION TOTAL GLOBO Launch 1,177,579 1,048,045 1,053,344 TOTAL RECORD Launch 27,857 24,792 24,918 TOTAL SBT Launch 18,491 16,457 16,540 TOTAL BAND Launch 29,142 25,936 26,067 TOTAL REDETV! Launch 53,984 48,045 48,288 TOTAL TV 1,307,052 1,163,276 1,169,158 92% PAY TV 30" and 15" SÃO PAULO - GNT / UNIVERSAL Launch 61,372 54,621 54,897 TOTAL PAY TV 61, , , % RADIO RIO DE JANEIRO - MEDIA SPOTS 30" - MIX FM Launch 14,060 12,513 12,577 SÃO PAULO - MEDIA SPOTS 30" - MIX FM Launch 37,680 33,535 33,705 TOTAL RADIO 51, , , % GRAND TOTAL 1,420, ,263, ,270, % TOTAL WITH TAX 1,270, BUDGET (2): SPECIAL PRICE TO COLUMBIA - 11%

5 COLUMBIA TRISTAR FILMS OF BRAZIL GROWN UPS Spot = 30" and 15" Launch MARKETS BUDGET R$ (1) BUDGET R$ (2) TOTAL COLUMBIA % BELO HORIZONTE 90,210 80,287 80,693 7 BRASILIA 55,283 49,202 49,450 4 CURITIBA 88,862 79,087 79,487 7 RIO DE JANEIRO 234, , , PORTO ALEGRE 87,632 77,993 78,387 7 RECIFE 58,211 51,808 52,070 4 CAMPINAS 65,411 58,216 58,510 5 SALVADOR 63,559 56,568 56,854 5 SÃO PAULO 563, , , TOTAL 1,307,052 1,163,276 1,169, Globo 1,177,579 1,048,045 1,053,344 90% Record 27,857 24,792 24,918 2% SBT 18,491 16,457 16,540 1% Band 29,142 25,936 26,067 2% Rede TV! 53,984 48,045 48,288 4% Total 1,307,052 1,163,276 1,169, % R$

6 Client: COLUMBIA TRISTAR BUENA VISTA F. BRASIL Product: Bad Boys 2 Market: NET Period: 14 a 21/09/2003 Target (P): Target (S): M ABC M/F ABC A = BAD BOYS 2 (A) - SEXTA NOS CINEMAS - 30" C =BAD BOYS 2 (C) EM EXIBIÇÃO - 30" Programs Timetable Cost TOT Total TELECINE D S T Q Q S S D INS Cost ACTION 2A 2A 2A 2A 2A 2C 2C 2C 1, , Total Network 16 13,440.00

7 COLUMBIA TRISTAR FILMS OF BRAZIL GROWN UPS TARGET 1 - Malde and Female / ABC / TARGET 2 - Male and female / ABC / 25 + LAUNCH Markets OTS REACH - % TRP TARGET 1 TARGET 2 TARGET 1 TARGET 2 TARGET 1 TARGET 2 RJ BSB BH CWB POA REC SP

8 Nº Plano: Praça: RIO DE JANEIRO A = SEXTA NOS CINEMAS = 30" Target Pri.: AMBOS ABC B = SEXTA NOS CINEMAS = 15" Target Sec.: AMBOS ABC 25+ D = EM EXIBIÇÃO NOS CINEMAS REDE PROGRAMAS Peça INS % NEG PREÇO NEGOCIADO AUDIÊNCIA Hora Hora DOM. TRP (Pri) TRP (Sec) Inicial Final D S T Q Q S S D S T Q Q UNIT. TOTAL UNIT. TOTAL IA GRP IA TRP IA TRP BAN CQC 22:15 00:15 A A 1 10, , , , GLO CALDEIRAO DO HUCK 16:15 18:10 D D 1 4, , , , GLO CARAS DE PAU 13:15 14:00 A A 1 7, , , , GLO CASSETA & PLANETA 22:05 22:40 B B 1 26, , , , GLO GLOBO ESPORTE 12:45 13:15 D B D 2 4, , , , GLO MALHACAO 17:40 18:10 A A A 2 13, , , , GLO MALHACAO 17:40 18:10 B B B D 3 10, , , , GLO NOVELA I 18:10 19:00 A A 1 19, , , , GLO NOVELA II 19:15 20:15 B B 1 20, , , , GLO SESSAO DA TARDE 15:40 17:35 B B B D 3 1, , , , GLO SHOW DE QUINTA FEIRA 22:50 23:30 B B 1 11, , , , GLO SHOW DE TERCA FEIRA 22:40 23:25 B B 1 17, , , , GLO TELA QUENTE 22:05 00:10 A A 1 27, , , , GLO TEMPERATURA MAXIMA 14:00 15:50 A A 1 8, , , , GLO VALE A PENA VER DE N 14:35 15:40 A A 1 7, , , , GLO VIDEO SHOW 13:45 14:35 D B D 2 4, , , , REC CAMERA RECORD 23:00 00:00 D D 1 12, , , , REC O MELHOR DO BRASIL 17:15 20:10 D D 1 5, , , , RTV PANICO 21:00 23:30 A A 1 22, , , , SBT EU A PATROA CRI VES 13:45 14:15 B B B D 3 1, , , SBT EU A PATROA CRI VES 13:45 14:15 A A 1 2, , PREÇO TOTAL , , TOTAL TRP TOTAL GRP C.P.M. (Pri)

9 Nº Plano: Praça: SAO PAULO A = SEXTA NOS CINEMAS = 30" Target Pri.: AMBOS ABC B = SEXTA NOS CINEMAS = 15" Target Sec.: AMBOS ABC 25+ D = EM EXIBIÇÃO NOS CINEMAS REDE PROGRAMAS Hora Final Peça INS % NEG PREÇO NEGOCIADO AUDIÊNCIA Hora DOM. TRP (Pri) TRP (Sec) Inicial D S T Q Q S S D S T Q Q UNIT. TOTAL UNIT. TOTAL IA GRP IA TRP IA TRP BAN CQC 22:15 00:15 A A 1 19, , , , GLO CALDEIRAO DO HUCK 16:15 18:10 D D 1 8, , , , GLO CARAS DE PAU 13:15 14:00 A A 1 14, , , , GLO CASSETA & PLANETA 22:05 22:40 A A 1 70, , , , GLO ESPORTE ESPETACULAR 09:30 12:40 A A 1 17, , , , GLO GLOBO ESPORTE 12:45 13:15 B B B D D 4 8, , , , GLO MALHACAO 17:40 18:10 A A 1 30, , , , GLO MALHACAO 17:40 18:10 B B B D 3 22, , , , GLO NOVELA I 18:10 19:00 B B 1 30, , , , GLO NOVELA II 19:15 20:15 B B 1 41, , , , GLO PRACA TV 1 EDICAO 12:00 12:45 B B B D 3 5, , , , GLO SESSAO DA TARDE 15:40 17:35 A A A 2 9, , , , GLO SESSAO DA TARDE 15:40 17:35 B B D 2 4, , , , GLO SHOW DE QUINTA FEIRA 22:50 23:30 B B 1 28, , , , GLO TELA QUENTE 22:05 00:10 A A 1 58, , , , GLO TEMPERATURA MAXIMA 14:00 15:50 A A 1 17, , , , GLO VIDEO SHOW 13:45 14:35 D B D 2 6, , , , GLO VIDEO SHOW 13:45 14:35 A A 1 13, , , , GLO ZORRA TOTAL 22:05 23:10 D D 1 34, , , , REC CAMERA RECORD 23:00 00:00 D D 1 35, , , , REC SERIE VESPERTINA 16:30 18:30 A A A 2 9, , , , RTV PANICO 21:00 23:30 A A 1 50, , , , SBT ARNOLD 13:15 13:45 D B B D 3 3, , , , SBT ARNOLD 13:15 13:45 A A 1 7, , , , SBT EU A PATROA CRI VES 13:45 14:15 A A 1 7, , , , SBT EU A PATROA CRI VES 13:45 14:15 B B D D 3 3, , , , PREÇO TOTAL , , TOTAL TRP TOTAL GRP C.P.M. (Pri)

10 Nº Plano: Praça: BELO HORIZONTE A = SEXTA NOS CINEMAS = 30" Target Pri.: AMBOS ABC B = SEXTA NOS CINEMAS = 15" Target Sec.: AMBOS ABC 25+ D = EM EXIBIÇÃO NOS CINEMAS REDE PROGRAMAS Hora Final Peça INS % NEG PREÇO NEGOCIADO AUDIÊNCIA Hora DOM. TRP (Pri) TRP (Sec) Inicial D S T Q Q S S D S T Q Q UNIT. TOTAL UNIT. TOTAL IA GRP IA TRP IA TRP BAN CQC 22:15 00:15 A A 1 9, , , , GLO CALDEIRAO DO HUCK 16:15 18:10 D D 1 1, , , , GLO CARAS DE PAU 13:15 14:00 A A 1 3, , , , GLO GLOBO ESPORTE 12:45 13:15 D B B D 3 2, , , , GLO MALHACAO 17:40 18:10 B B B D 3 4, , , , GLO MALHACAO 17:40 18:10 A A 1 5, , , , GLO NOVELA I 18:10 19:00 A A 1 8, , , , GLO NOVELA II 19:15 20:15 B B B 2 7, , , , GLO PRACA TV 1 EDICAO 12:00 12:45 B B D 2 1, , , , GLO SESSAO DA TARDE 15:40 17:35 B B D , , GLO SHOW DE QUINTA FEIRA 22:50 23:30 B B 1 4, , , , GLO SHOW DE TERCA FEIRA 22:40 23:25 B B 1 6, , , , GLO TELA QUENTE 22:05 00:10 B B 1 7, , , , GLO TEMPERATURA MAXIMA 14:00 15:50 A A 1 3, , , , GLO VALE A PENA VER DE N 14:35 15:40 A A 1 3, , , , GLO VIDEO SHOW 13:45 14:35 D B D 2 1, , , , RTV PANICO 21:00 23:30 A A 1 13, , , , PREÇO TOTAL , , TOTAL TRP TOTAL GRP C.P.M. (Pri)

11 Nº Plano: Praça: BRASILIA A = SEXTA NOS CINEMAS = 30" Target Pri.: AMBOS ABC B = SEXTA NOS CINEMAS = 15" Target Sec.: AMBOS ABC 25+ D = EM EXIBIÇÃO NOS CINEMAS REDE PROGRAMAS Hora Final Peça INS % NEG PREÇO NEGOCIADO AUDIÊNCIA Hora DOM. TRP (Pri) TRP (Sec) Inicial D S T Q Q S S D S T Q Q UNIT. TOTAL UNIT. TOTAL IA GRP IA TRP IA TRP BAN CQC 22:15 00:15 A A 1 2, , , , GLO CALDEIRAO DO HUCK 16:15 18:10 D D GLO CARAS DE PAU 13:15 14:00 A A 1 1, , , , GLO GLOBO ESPORTE 12:45 13:15 D B B D 3 1, , , , GLO MALHACAO 17:40 18:10 A A A 2 2, , , , GLO MALHACAO 17:40 18:10 B B B D 3 1, , , , GLO NOVELA I 18:10 19:00 A A 1 3, , , , GLO NOVELA II 19:15 20:15 B B B 2 4, , , , GLO PRACA TV 1 EDICAO 12:00 12:45 B B D 2 1, , , , GLO SESSAO DA TARDE 15:40 17:35 B B B D , , GLO SHOW DE QUINTA FEIRA 22:50 23:30 B B 1 2, , , , GLO SHOW DE TERCA FEIRA 22:40 23:25 B B 1 3, , , , GLO TELA QUENTE 22:05 00:10 A A 1 4, , , , GLO TEMPERATURA MAXIMA 14:00 15:50 A A 1 1, , , , GLO VALE A PENA VER DE N 14:35 15:40 A A A 2 1, , , , GLO VIDEO SHOW 13:45 14:35 D D 1 1, , , , GLO VIDEO SHOW 13:45 14:35 A A 1 2, , , , RTV PANICO 21:00 23:30 A A 1 6, , , , SBT CINEMA EM CASA 14:15 16:00 D B B D , SBT EU A PATROA CRI VES 13:45 14:15 B B B PREÇO TOTAL , , TOTAL TRP TOTAL GRP C.P.M. (Pri)

12 Nº Plano: Praça: CAMPINAS A = SEXTA NOS CINEMAS = 30" Target Pri.: AMBOS ABC B = SEXTA NOS CINEMAS = 15" Target Sec.: AMBOS ABC 25+ D = EM EXIBIÇÃO NOS CINEMAS REDE PROGRAMAS Hora Final Peça INS % NEG PREÇO NEGOCIADO AUDIÊNCIA Hora DOM. TRP (Pri) TRP (Sec) Inicial D S T Q Q S S D S T Q Q UNIT. TOTAL UNIT. TOTAL IA GRP IA TRP IA TRP BAN CQC 22:15 00:15 A A 1 4, , , , GLO CALDEIRAO DO HUCK 16:15 18:10 D D 1 1, , , , GLO CARAS DE PAU 13:15 14:00 A A 1 2, , , , GLO CASSETA & PLANETA 22:05 22:40 B B 1 8, , , , GLO GLOBO ESPORTE 12:45 13:15 A A 1 2, , , , GLO GLOBO ESPORTE 12:45 13:15 D B B D 3 1, , , , GLO MALHACAO 17:40 18:10 B B B D 3 3, , , , GLO MALHACAO 17:40 18:10 A A 1 4, , , , GLO NOVELA I 18:10 19:00 A A 1 6, , , , GLO NOVELA II 19:15 20:15 B B 1 6, , , , GLO SESSAO DA TARDE 15:40 17:35 B B B D , , GLO SHOW DE QUINTA FEIRA 22:50 23:30 B B 1 4, , , , GLO TELA QUENTE 22:05 00:10 A A 1 6, , , , GLO TEMPERATURA MAXIMA 14:00 15:50 A A 1 2, , , , GLO VALE A PENA VER DE N 14:35 15:40 A A 1 2, , , , GLO VIDEO SHOW 13:45 14:35 D B D 2 1, , , , PREÇO TOTAL , , TOTAL TRP TOTAL GRP C.P.M. (Pri)

13 Nº Plano: Praça: CURITIBA A = SEXTA NOS CINEMAS = 30" Target Pri.: AMBOS ABC B = SEXTA NOS CINEMAS = 15" Target Sec.: AMBOS ABC 25+ D = EM EXIBIÇÃO NOS CINEMAS REDE PROGRAMAS Hora Final Peça INS % NEG PREÇO NEGOCIADO AUDIÊNCIA Hora DOM. TRP (Pri) TRP (Sec) Inicial D S T Q Q S S D S T Q Q UNIT. TOTAL UNIT. TOTAL IA GRP IA TRP IA TRP BAN CQC 22:15 00:15 A A 1 3, , , , GLO CALDEIRAO DO HUCK 16:15 18:10 D D 1 1, , , , GLO CARAS DE PAU 13:15 14:00 A A 1 3, , , , GLO CASSETA & PLANETA 22:05 22:40 B B 1 7, , , , GLO GLOBO ESPORTE 12:45 13:15 B B B D 3 1, , , , GLO MALHACAO 17:40 18:10 B B B D 3 3, , , , GLO MALHACAO 17:40 18:10 A A A 2 4, , , , GLO NOVELA I 18:10 19:00 A A 1 6, , , , GLO NOVELA II 19:15 20:15 B B 1 6, , , , GLO PRACA TV 1 EDICAO 12:00 12:45 D B D D 3 1, , , , GLO PRACA TV 2 EDICAO 19:00 19:15 B B B 2 6, , , , GLO SESSAO DA TARDE 15:40 17:35 B B B D , , GLO SHOW DE QUINTA FEIRA 22:50 23:30 B B 1 4, , , , GLO TELA QUENTE 22:05 00:10 A A 1 8, , , , GLO TEMPERATURA MAXIMA 14:00 15:50 A A 1 3, , , , GLO VALE A PENA VER DE N 14:35 15:40 D B D 2 1, , , , GLO VALE A PENA VER DE N 14:35 15:40 A A A 2 2, , , , PREÇO TOTAL , , TOTAL TRP TOTAL GRP C.P.M. (Pri)

14 Nº Plano: Praça: PORTO ALEGRE A = SEXTA NOS CINEMAS = 30" Target Pri.: AMBOS ABC B = SEXTA NOS CINEMAS = 15" Target Sec.: AMBOS ABC 25+ D = EM EXIBIÇÃO NOS CINEMAS REDE PROGRAMAS Hora Final Peça INS % NEG PREÇO NEGOCIADO AUDIÊNCIA Hora DOM. TRP (Pri) TRP (Sec) Inicial D S T Q Q S S D S T Q Q UNIT. TOTAL UNIT. TOTAL IA GRP IA TRP IA TRP BAN CQC 22:15 00:15 A A 1 6, , , , GLO CALDEIRAO DO HUCK 16:15 18:10 D D 1 1, , , , GLO CARAS DE PAU 13:15 14:00 A A 1 2, , , , GLO CASSETA & PLANETA 22:05 22:40 B B 1 9, , , , GLO GLOBO ESPORTE 12:45 13:15 B B B D 3 2, , , , GLO MALHACAO 17:40 18:10 A A A 2 4, , , , GLO MALHACAO 17:40 18:10 B B B D 3 3, , , , GLO NOVELA I 18:10 19:00 A A 1 7, , , , GLO NOVELA II 19:15 20:15 B 0 7, , GLO PRACA TV 1 EDICAO 12:00 12:45 D B D D 3 1, , , , GLO PRACA TV 2 EDICAO 19:00 19:15 B B 1 7, , , , GLO SESSAO DA TARDE 15:40 17:35 B B B D , , GLO SHOW DE QUINTA FEIRA 22:50 23:30 B B 1 4, , , , GLO TELA QUENTE 22:05 00:10 A A 1 11, , , , GLO TEMPERATURA MAXIMA 14:00 15:50 A A 1 3, , , , GLO VALE A PENA VER DE N 14:35 15:40 B B 1 1, , , , GLO VALE A PENA VER DE N 14:35 15:40 A A A 2 2, , , , RTV PANICO 21:00 23:30 A A 1 7, , , , PREÇO TOTAL , , TOTAL TRP TOTAL GRP C.P.M. (Pri)

15 Nº Plano: Praça: RECIFE A = SEXTA NOS CINEMAS = 30" Target Pri.: AMBOS ABC B = SEXTA NOS CINEMAS = 15" Target Sec.: AMBOS ABC 25+ D = EM EXIBIÇÃO NOS CINEMAS REDE PROGRAMAS Hora Final Peça INS % NEG PREÇO NEGOCIADO AUDIÊNCIA Hora DOM. TRP (Pri) TRP (Sec) Inicial D S T Q Q S S D S T Q Q UNIT. TOTAL UNIT. TOTAL IA GRP IA TRP IA TRP BAN CQC 22:15 00:15 A A 1 3, , , , GLO CALDEIRAO DO HUCK 16:15 18:10 D D 1 1, , , , GLO CARAS DE PAU 13:15 14:00 A A 1 2, , , , GLO CASSETA & PLANETA 22:05 22:40 B B 1 6, , , , GLO GLOBO ESPORTE 12:45 13:15 D B D 2 1, , , , GLO MALHACAO 17:40 18:10 B B B D 3 2, , , , GLO MALHACAO 17:40 18:10 A A A 2 3, , , , GLO NOVELA I 18:10 19:00 A A 1 4, , , , GLO NOVELA II 19:15 20:15 B B 1 4, , , , GLO SESSAO DA TARDE 15:40 17:35 B B B D , , GLO SHOW DE QUINTA FEIRA 22:50 23:30 B B 1 3, , , , GLO SHOW DE TERCA FEIRA 22:40 23:25 B B 1 3, , , , GLO TELA QUENTE 22:05 00:10 A A 1 6, , , , GLO TEMPERATURA MAXIMA 14:00 15:50 A A 1 2, , , , GLO VALE A PENA VER DE N 14:35 15:40 A A 1 2, , , , GLO VIDEO SHOW 13:45 14:35 D B D 2 1, , , , RTV PANICO 21:00 23:30 A A 1 6, , , , PREÇO TOTAL , , TOTAL TRP TOTAL GRP C.P.M. (Pri)

16 Nº Plano: Praça: SALVADOR A = SEXTA NOS CINEMAS = 30" Target Pri.: AMBOS ABC B = SEXTA NOS CINEMAS = 15" Target Sec.: AMBOS ABC 25+ D = EM EXIBIÇÃO NOS CINEMAS REDE PROGRAMAS Hora Final Peça INS % NEG PREÇO NEGOCIADO AUDIÊNCIA Hora DOM. TRP (Pri) TRP (Sec) Inicial D S T Q Q S S D S T Q Q UNIT. TOTAL UNIT. TOTAL IA GRP IA TRP IA TRP BAN CQC 22:15 00:15 A A 1 5, , , , GLO CALDEIRAO DO HUCK 16:15 18:10 D D 1 1, , GLO CARAS DE PAU 13:15 14:00 A A 1 2, , , , GLO CASSETA & PLANETA 22:05 22:40 B B 1 7, , , , GLO GLOBO ESPORTE 12:45 13:15 D B D 2 1, , , , GLO MALHACAO 17:40 18:10 B B B D 3 2, , , , GLO MALHACAO 17:40 18:10 A A A 2 3, , , , GLO NOVELA I 18:10 19:00 A A 1 5, , , , GLO NOVELA II 19:15 20:15 B B D 2 5, , , , GLO SESSAO DA TARDE 15:40 17:35 B B B D , , GLO SHOW DE QUINTA FEIRA 22:50 23:30 B B 1 3, , , , GLO SHOW DE TERCA FEIRA 22:40 23:25 B B 1 3, , , , GLO TELA QUENTE 22:05 00:10 A A 1 6, , , , GLO TEMPERATURA MAXIMA 14:00 15:50 A A 1 2, , , , GLO VALE A PENA VER DE N 14:35 15:40 A A 1 2, , , , GLO VIDEO SHOW 13:45 14:35 D B D 2 1, , , , PREÇO TOTAL , , TOTAL TRP TOTAL GRP C.P.M. (Pri)

17 Nº Plano: A = SEXTA NOS CINEMAS - 30" Praça: SAO PAULO B = SEXTA NOS CINEMAS - 15" Target Pri.: AMBOS ABC 18+ D = EM EXIBIÇÃO NOS CINEMAS - 15" Target Sec.: AMBOS ABC 25+ REDE PROGRAMAS Hora Hora PREÇO NEGOCIADO Peça INS % NEG Inicial Final D S T Q Q S S D UNIT. TOTAL UNIT. TOTAL MULTISHOW FAIXA 18H00 00H00 18:00 00:00 A 3A 2A 4A 2A 11 1, , , MULTISHOW FAIXA 18H00 00H00 18:00 00:00 B 3B 3B 3D D 10 1, , , SPORTV FAIXA 18:00 01:00 18:00 01:00 A 3A 3A 4A 3A 13 3, , , , SPORTV FAIXA 18:00 01:00 18:00 01:00 B 3B 3B 3D D 10 2, , , , PREÇO TOTAL , ,371.90

18 IBOPE EasyMedia 3 GIOVANNI+DRAFTFCB S/A RÁDIO RECALL RIO DE JANEIRO JAN UNTIL MAR 10 GRANDE RIO DE JANEIRO GRJ - JAN/2010 A MAR/2010 MALE AND FEMALE ABC 15 a 24 YEARS SEX SOCIAL CLASS AGE EMISSORA IA% IA# PS% AFIN% MALE FEMALE AB C DE 10/14 15/19 20/24 25/29 30/34 35/39 40/49 50/ GRJ - TOTAL RADIO , GRJ - FM-TOTAL FM , GRJ - FM-O DIA FM , GRJ - FM-BEAT98 FM , GRJ - FM-MIX FM , GRJ - FM-93 FM , GRJ - FM-MELODIA FM , GRJ - FM-NATIVA FM , GRJ - FM-OUTRAS FM , GRJ - FM-107 FM , GRJ - FM-JB FM , GRJ - FM-TRANSAMERICA FM , GRJ - FM-COSTA VERDE FM , GRJ - FM-MPB FM , GRJ - FM-OI FM , GRJ - FM-TUPI FM , GRJ - FM-SULAMÉRICA PARADISO FM ,

19 IBOPE EasyMedia 3 GIOVANNI+DRAFTFCB S/A RÁDIO RECALL SÃO PAULO JAN UNTIL MAR 10 GRANDE SAO PAULO GSP - JAN/2010 A MAR/2010 MALE AND FEMALE ABC 15 a 24 YEARS SEX SOCIAL CLASS AGE EMISSORA IA% IA# PS% AFIN% MALE FEMALE AB C DE 10/14 15/19 20/24 25/29 30/34 35/39 40/49 50/ GSP - TOTAL RADIO , GSP - FM-TOTAL FM , GSP - FM-TRANSCONTINENTAL FM , GSP - FM-MIX FM , GSP - FM-METROPOLITANA FM , GSP - FM-105 FM , GSP - FM-GAZETA FM , GSP - FM-89 FM , GSP - FM-BAND FM , GSP - FM-JOVEM PAN II FM , GSP - FM-ENERGIA 97 FM , GSP - FM-TUPI FM , GSP - FM-NATIVA FM , GSP - FM-VIDA FM , GSP - FM-TROPICAL FM , GSP - FM-KISS FM , GSP - FM-ALPHA FM , GSP - FM-NOVA BRASIL FM , GSP - FM-TRANSAMERICA FM , GSP - FM-IMPRENSA FM , GSP - FM-ANTENA 1 FM , GSP - FM-BANDEIRANTES FM , GSP - FM-99.3 REDE ALELUIA FM , GSP - FM-CBN FM , GSP - FM-NOSSA RADIO FM , GSP - FM-MUSICAL FM